Courtesy of Gucci
Epiphany
Ari Marcopoulos
Published by IDEA
Gucci releases book by cult photographer Ari Marcopoulos. ‘Epiphany’ captures the houses pre-AW16 women’s and men’s collections designed by Alessandro Michele. In December, the house previewed its pre-AW16 collection on Snapchat. The preview consisted of a short video taken behind the scenes of a photoshoot with cult photographer Ari Marcopoulos. Now, five months later, we know what this shoot was all about: a book entitled Epiphany.
“For seven days we photographed Alessandro’s collection,” says Marcopoulos in a statement, explaining the process. “As the days went on our surroundings made me feel equally in Roman times of the past and solidly in the present and future. Above all, we were having a good time which would have pleased Dionysus.”
Epiphany, which is being published by fashion’s favourite publishers IDEA, will be released a limited edition of 1,000 copies through select stores in New York, Florence and London until it becomes available online from July at IDEA Books.
www.dazeddigital.com
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